Please note that Attentive integration is available for our Plus merchants. If you'd like to learn more please see our pricing page.
Attentive is only available in the US, Canada, Australia and UK.
Please note that using one Attentive account with more than one LoyaltyLion program is not supported, and you can only connect one Attentive account per LoyaltyLion program.
Why LoyaltyLion and Attentive?
Connect your loyalty and engagement platform to grow your list of SMS subscribers. Reward your customers with loyalty points when they sign up to receive SMS marketing campaigns. With this integration, you set up the number of points a user can receive, and then Attentive can pass back the subscriber’s email address, phone number, and the number of loyalty points to your LoyaltyLion platform.
Benefits of integrating with Attentive
Drive more revenue
Target the right audience
Engage high-value mobile subscribers with relevant messages
Scale your SMS program and exceed your performance goals
How does the integration work?
There are two main components to the Attentive integration:
LoyaltyLion integration: push customer events from LoyaltyLion to Attentive
Attentive integration: give customers points for signing up to SMS
You can create dynamic segments to use in campaigns for the customers in Attentive using the customer event data.
Properties sent from LoyaltyLion to Attentive:
Property | What it is |
Total points | The number of points this customer currently has, including pending points |
Approved points | The number of points this customer has available to spend |
Pending points | Points this customer has earned but can't yet spend, e.g. from unpaid orders |
Spent points | The number of points this customer has spent |
Lifetime points | The total number of points this customer has ever earned, including spent points |
Number of rewards claimed | The number of rewards this customer has claimed |
Number of rewards used | The number of rewards this customer has used |
Blocked | Whether this customer is blocked from earning or spending points |
Date enrolled in program | The date and time this customer joined the Loyalty Program |
Referral URL | This customer's unique referral URL |
Loyalty Tier | The name of this customer's current Loyalty Tier |
Birthday | This customer's birth date |
Insights segment | This customer's Insights Segment (one of "Loyal", "At Risk", "Win Back") |
Tier expiration date | When the customer's current tier ends |
Tier progress | The customer's current progress toward maintaining or upgrading their tier |
Projected tier progress at expiration | The customer's projected progress when their current tier expires |
Progress needed to renew tier | How much more progress the customer needs to keep their current tier when it expires |
Progress needed to upgrade tier | How much more progress the customer needs to reach the next tier |
Next tier | The next tier the customer would reach if they upgrade |
Forecasted tier at expiration | The tier the customer is forecasted to be in when their current tier expires |
Receipt upload URL | A receipt upload URL associated with this customer |
Events that can be used to trigger SMS marketing journeys:
These will appear as "A subscriber's activity" when creating segments.
Customer changes tier
Customer’s tier has been upgraded
Customer’s tier has been downgraded
Customer has new rewards available
Customer refers a friend
Customer has completed an activity
Customer approaching new tier
Customer moved to Loyal
Customer moved to At Risk
Customer moved to Win Back
Customer claimed reward
How to integrate LoyaltyLion with Attentive?
Please note this feature is available on our Plus plan.
1. Log in to your LoyaltyLion account
2. Click on the tab Manage
3. On the left-hand side, in the Settings section & find Integrations.
4. Find Attentive on the list and click the "Install Integration" button
5. Authorize LoyaltyLion
6. Select the events you'd like us to send from LL to Attentive (we suggest selecting all of them). We also will send the fields to Attentive.
7. You can find the event triggers in Attentive by going to Segments and creating a new segment.
8. LoyaltyLion fields should be visible as Custom Events
How to give points for signing up to Attentive?
LoyaltyLion finds the customers to give them points for the sign-up rule by their email address. Please ensure your SMS sign-up form includes an email field.
1. Log in to your LoyaltyLion account and click on the tab Manage
2. On the left find Activity rules and click Create new rule
3. Find the Custom rule
4. Set the identifier to attentive_sms and fill in the rest of the fields.
5. The description field is for an additional description of how customers will get points. If the description is present, customer will see it after clicking on 'Learn More' button in their customer UI.
5. Click Create rule at the bottom of the page
6. Let the Attentive team know that you have this enabled, and they will enable the LoyaltyLion kick back to let us know when customers sign up.
FAQ
Q. Why didn't my customer get points for signing up for SMS?
There are a couple of things you can check to see why a customer didn't get points:
Do you have an email field in your SMS sign-up form? If not, we won't be able to connect the SMS number to the customer.
Did the customer enter the same email address to this form as the one they've registered for the loyalty program? If not, we won't be able to find the correct customer account to give points.
Is the Loyalty Name in Attentive set up to
attentive_smsas mentioned in step 9?
If all of the above statements are true, there may be an issue - contact support@loyaltylion.com for further support. You can manually give points in the case of user errors like those above, though - click here to find out how.
Q. Why don't I see my LoyaltyLion events appearing in Attentive?
The events appear in real-time as customers fulfil LoyaltyLion activities, meaning that they will only be available once the event has been completed.
For example, before the refer-a-friend event appears in Attentive, a successful referral needs to be completed. If you have 0 referrals completed on your store, you won't see the referral completed event in Attentive.
If a customer has signed up to SMS prior to creating a loyalty account, they won't receive sign up to SMS points. Attentive won't trigger the API to give points, if they're already registered to receive SMS messages.









