The Fresh Relevance integration is available for all platforms and all plan levels.
In this article:
Why Fresh Relevance?
The benefits of integrating with Fresh Relevance
How does the Fresh Relevance integration work?
How to integrate Fresh Relevance with LoyaltyLion
Why Fresh Relevance?
Fresh Relevance is the versatile personalization solution that empowers commerce-driven businesses to create customized cross-channel experiences with ease.
The integration enables merchants to use loyalty data, such as loyalty points and tiers, to personalize the experience for each customer across email, website, app and SMS. Loyalty data is updated in the Fresh Relevance platform in near real-time when a customer's loyalty points or tier changes to always ensure the most relevant experience.
The benefits of integrating with Fresh Relevance
Use loyalty data to personalize the customer experience across channels
Enable merchants to use loyalty data, such as loyalty points and tiers, to personalize the experience for each customer across email, website, app and SMS.
Update LoyaltyLion data in the Fresh Relevance platform in near real-time when a customer's loyalty points or tier changes to always ensure the most relevant experience.
How does the Fresh Relevance integration work?
Loyalty data from LoyaltyLion will be sent over to Fresh Relevance. This data can be then be used to create personalisations within multiple channels including SMS, email, on-site notifications and more.
We currently sync the following properties to each member:
Points (total, approved, pending, spent, lifetime)
Date enrolled in the program
Loyalty Tier
Birthday
Complete list:
Total Points (approved and pending points): points_total
Approved (redeemable) points: points_approved
Pending points: points_pending
Lifetime points: points_lifetime
Spent points: points_spent
Date enrolled in the program: enroll_date
Loyalty Tier: loyalty_tier
Birthday: birthday
How to integrate Fresh Relevance with LoyaltyLion
Log into Fresh Relevance and navigate to Settings.
Set up a new Channel, and select LoyaltyLion as the Loyalty Service Provider.
Follow the onscreen instructions to authenticate LoyaltyLion in Fresh Relevance.
Authorise the integration.
When prompted, log into LoyaltyLion by entering the email address and password associated with your LoyaltyLion account.
Complete the authentication process by clicking Save.
If you would like to learn more about Fresh Relevance, you can find them here.