In this article:
Overview
There are two ways to control how many rewards a customer can redeem:
Individual reward limits cap a specific reward, such as one birthday discount per year
Global reward limits cap how many rewards a customer can redeem across your whole program in a period, such as no more than 5 a month
You can use one or both. When a customer reaches a limit, the reward tells them when they can redeem again, for example Wait 5 months. On a lifetime limit there is nothing to count down to, so it reads Already redeemed instead.
Limits are useful if you want to stop customers redeeming heavily in a short window, spread redemptions out over time, or protect your margins.
Switching a limit on counts rewards already redeemed in the current period. If you set a yearly limit today, anything redeemed earlier this year counts towards it. This applies to both kinds of limit.
Individual reward limits
Control how often a customer can redeem one specific reward. You can set a limit per day, week, month, year or lifetime. This is available on every reward type.
To set one:
Go to Program, then Rewards
Open the reward, or click Create reward to make a new one
Tick Limit how many times a customer can redeem this reward
Enter the number and choose the time period
Click Save changes on an existing reward, or Create on a new one
Global reward limits
Cap how many rewards in total a customer can redeem across your program in a period. This applies across every reward type, and it is in addition to any individual limits you have set.
To set one:
Select Settings in the bottom left corner
Select the Program settings tab, then open the Rewards page
Under Reward redemption limit, tick Limit reward redemptions
Enter the maximum number of rewards a customer can redeem
Choose the time period: Day, Week, Month or Year
Click Save
A customer who has reached the limit sees Wait 5 months on the reward, counting down to when the period resets.
FAQ
Do limits reset automatically?
Yes, at the start of the next period.
Do limits apply to all reward types?
Yes. An individual limit can be set on any reward type, and a global limit is counted across every reward type in your program.
What happens if I change a limit or its time period?
The new setting applies immediately, to every customer. Rewards they have already redeemed in the current period count towards the new limit.
What time zone are limits based on?
Limits run on fixed UTC calendar periods rather than a rolling window. A daily limit resets at midnight UTC, and a yearly limit resets at the end of 31 December.