Points Modifiers are a Shopify-only feature, included on Plus plans and available as an add-on on others. Check our pricing page to see where your plan sits.
In this article:
Overview
A Points Modifier changes how many points a particular item earns on your Make a purchase rule. Use one to push a product you want to shift, to reward a premium collection more generously, or to stop something earning points at all.
You can modify three things:
A product, either all of its variants or only the ones you pick
A collection, covering everything in it
A subscription item, so anything bought on subscription earns differently
Modifiers live on the rule itself. Open Program, then Rules, then your Make a purchase rule, and scroll to Modifiers.
Adding a modifier
On the Make a purchase rule, go to Modifiers and click Add modifier.
Choose Product, Collection or Subscription item.
For a product or collection, search for it by name and select it.
For a product, choose whether the modifier covers every variant or only certain ones.
Set how the points change, covered below.
Click Update in the top right to save the rule.
Choosing variants means you can treat one version of a product differently from the rest. If you sell a t-shirt, you can double the points on the red one and leave the green and blue earning your normal rate.
How the points change
The Modifier dropdown offers two ways to change the points:
Points multiplier multiplies whatever the item would normally earn. Set it to 2 and the item earns double. Set it to 0.5 and it earns half. Set it to 0 and it earns nothing.
Points per $1 replaces your usual earning rate for that item, in your store's currency. Set it to 10 and the item earns 10 points for every $1 spent on it, whatever the rest of your program pays.
Both accept one decimal place, so 1.5 times is allowed and 1.55 is not.
If your program has tiers, you set the modifier for each tier rather than once for everyone. The table shows each tier alongside what a customer in it would earn per $1, so you can see the effect before saving.
A modifier set to 0 is the usual way to stop something earning points when you have this feature, and it is the only way to exclude more than one collection.
When a product matches more than one modifier
Only one modifier ever applies to a line item. If an item is caught by two, for example its own product modifier and a modifier on a collection it belongs to, the first matching modifier in the list wins and the rest are ignored.
Order therefore matters. Drag a modifier by the handle on the left of its row to move it up or down the list.
Put your most specific modifiers at the top. A single-product modifier below a collection modifier that already covers that product will never apply.
FAQ
How do I reward subscription purchases differently?
Add a Subscription item modifier. It applies to anything bought on subscription, so a higher multiplier there is a way to make subscribing more attractive than a one-off purchase.
How are the points rounded?
To the nearest whole point. Half a point and above rounds up, anything below rounds down. A multiplier that produces a fraction of a point can therefore round to nothing on a cheap item.
Can I stop a product earning points completely?
Yes, with a modifier set to a 0 multiplier. That is also how you exclude more than one collection, since the Exclude collection field on the rule only holds one and is hidden once you have modifiers.






