The LoudCrowd integration is available on the LoyaltyLion Small Business plan and above, with a LoudCrowd Growth plan, on all ecommerce platforms. To see what each LoyaltyLion plan includes, see our pricing page.
In this article:
Why LoudCrowd?
LoudCrowd helps brands get more social content, or user-generated content (UGC), from their customers.
In LoudCrowd you can see and value the UGC your customers create, with their impressions, engagement rate, follower count and UGC value in one place. That shows you who your most loyal creators are, so you can talk to them through comments and messages, and send them LoudCrowd rewards such as surprise gifts.
The benefits of integrating LoudCrowd with LoyaltyLion
The integration lets you give your customers loyalty points for creating content on Instagram and TikTok, so every customer in your loyalty program can become a creator for your brand, without paying influencers.
You can read more on the LoudCrowd website.
How to integrate LoudCrowd with LoyaltyLion
You connect LoudCrowd with your LoyaltyLion token and secret.
Find your LoyaltyLion keys
In LoyaltyLion, go to Settings, then General, and scroll down to Token and secret.
Integrate LoyaltyLion with LoudCrowd
Log in to LoudCrowd and go to Integrations.
Under Outbound, click Add Integration.
Select Loyalty Lion.
Enter your LoyaltyLion Token under API Key, and your Secret under API Secret.
Click Save.
How to create a social media rule
You create a reward in LoudCrowd with an Event ID, then a custom rule in LoyaltyLion that uses the same Event ID as its identifier.
In LoudCrowd
In LoudCrowd, go to Rewards and select Add Reward.
Give the reward a name, such as "LoyaltyLion - 100 points".
Select Loyalty Lion as the delivery method.
Create an Event ID. You'll use it as the identifier in LoyaltyLion, so it can only contain lowercase letters and underscores, with no numbers or spaces. Start it with loudcrowd_, for example loudcrowd_hundred_points.
Click Save.
In LoyaltyLion
Go to Program, then Rules, and click Create rule.
Select Custom action.
In the Identifier field, enter the Event ID you created in LoudCrowd.
Set the points your customers earn.
Set the Approval method to Immediate.
Optionally, set a limit on how often each customer can complete the rule.
Under Display, add a title and notification for how the rule appears on your loyalty page or widget.
In the Description, you can link to LoudCrowd's sign-up form, because the description accepts HTML. Ask your LoudCrowd manager for the link.
Click Create rule. After a few seconds, the rule appears on your loyalty page or widget.
How does the integration work?
Your customers earn points for posting on social media. To take part, they give you their social media handle through LoudCrowd's form on your site. Direct them to the form, or link to it in the rule's description (your LoudCrowd account manager can help with this).
How long points take to arrive after a post depends on whether you approve posts:
If posts need approval, within 24 hours.
If posts don't need approval, within 15 minutes.