The RedEye integration is included on the Plus plan, or available as an add-on from the Classic plan. To see which plans include it, see our pricing page.
In this article:
Why RedEye and LoyaltyLion?
RedEye specializes in marketing automation software and consultation that targets customers across devices and throughout their lifecycle.
Contour is RedEye's AI-driven marketing automation hub that builds on an innovative customer data platform to deliver targeted, personalized campaigns.
Benefits of integrating with RedEye
Automate your email communications as part of your omnichannel approach, or send business-as-usual, offer-led email campaigns
Apply customer lifecycle algorithms to any email campaign type using the Contour Email Tool
How to integrate LoyaltyLion with RedEye
Ask your RedEye account manager for your API Username, API Password and Client ID. They will also add the LoyaltyLion fields to your RedEye account.
In LoyaltyLion, go to Integrations, then under Available integrations, click RedEye.
Enter your API Username, API Password and Client ID.
Choose the Customer Identifier your RedEye account uses, either email or custrefid. Confirm this with your account manager.
Choose the customer properties to send: Send all current and future customer properties, Do not send any customer properties, or Choose customer properties to send.
Click Complete installation, decide whether to tick Backfill data for all customers, then click Install.
When the installation finishes, you will see an Integration installed message. If you tick the backfill, we send the properties you chose for every customer in your program. If you do not, we only send customers whose loyalty data changes after you install.
To check your plan, click your name at the top of the page and select Account.
What fields are synchronized to RedEye?
We currently sync the following fields to each contact:
Points (total, approved, pending, spent, lifetime)
Number of rewards claimed
Date enrolled in the program
Customer's unique referral link
Loyalty Tier
Birthday
Insights segment
Here is the complete list of fields we sync, with their names in RedEye:
Total Points (approved and pending points): ll_points_total
Approved points: ll_points_approved
Pending points: ll_points_pending
Lifetime points: ll_points_lifetime
Spent points: ll_points_spent
Number of rewards claimed: ll_rewards_claimed
Date enrolled in the program: ll_enrolled_at
Referral URL: ll_referral_url
Loyalty Tier: ll_tier_name
Birthday: ll_birthday
Insights segment: ll_insights_segment
FAQ
I've connected RedEye, but the LoyaltyLion fields don't appear.
LoyaltyLion only sends data while your program is live. Check with your RedEye account manager that the LoyaltyLion fields have been added to your account. If you didn't tick Backfill data for all customers when you installed, customers appear as their loyalty data changes. After that, changes are sent as they happen.
Visit RedEye's website