To see which plans include Klaviyo integration please see our pricing page. If Klaviyo isn't listed on your integrations page within LoyaltyLion and you would like it, please contact

In this article:

  • Installing the Klaviyo integration
  • What fields are synchronised to Klaviyo
  • Using LoyaltyLion fields in Klaviyo

Installing the Klaviyo integration

1. Navigate to your integrations portal here and click 'Install Integration' next to Klaviyo

2. Follow the instructions on the page.

3. Click 'Install integration'

What fields are synchronised to Klaviyo?

We currently sync the following merge fields to each member:

  • Points (total, approved, pending, spent, lifetime)
  • Number of rewards claimed
  • Date enrolled in the program
  • Customer's unique referral link
  • Loyalty Tier
  • Birthday


Using LoyaltyLion fields in Klaviyo emails

Every field is exposed as a merge field and can be used in emails the same way as other fields like "FNAME". Here is the complete list of merge fields we sync:

Total Points:  LL_POINTS_TOTAL 

Approved points: LL_POINTS_APPROVED 

Pending points: LL_POINTS_PENDING 

Lifetime points: LL_POINTS_LIFETIME 

Spent points: LL_POINTS_SPENT 

Number of rewards claimed: LL_REWARDS_CLAIMED 

Date enrolled in program: LL_ENROLL_DATE    


Loyalty Tier: LL_LOYALTY_TIER 

Birthday: LL_BIRTHDAY 


Common questions:

How can I use this data to help my business?
 This data will help you increase revenue, engagement and customer acquisition, as well as segmenting customers based on their loyalty properties, prompt customers to refer their friends by emailing them with their referral link and more

Click here to visit Klaviyo's website.

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